StandsZone Global services

Custom exhibition stand design

A custom stand is designed from a blank floor plan around your brand, your products and the way visitors move through your hall. On StandsZone Global you can compare builders who design bespoke stands in the cities where you exhibit, then send one brief and receive proposals for your show.

110 builders offering custom stand design across 24 countries on StandsZone Global.

What is included

Concept and layout
Zoning for meetings, demos, storage and hospitality, planned around your stand size, open sides and visitor flow.
Brand-led design
Materials, colour, lighting and graphics that reflect your identity and stay readable from the aisle.
Technical drawings
Elevations and construction drawings prepared for the organiser’s stand-approval process.
Build-ready specification
A specification the build team can price and fabricate, including AV, furniture and electrical points.

What to include in your brief

  • Your exhibition, hall and stand number if allocated
  • Stand dimensions and how many sides are open
  • What visitors should do on the stand (meet, see a demo, take samples)
  • Must-haves: meeting room, storage, bar, screens, product displays
  • Budget range and the organiser’s design-submission deadline
Start your brief →

How it works

  1. 01

    Share the brief

    Exhibition, stand size, open sides, objectives, budget range and the date the design must be approved.

  2. 02

    Compare concepts

    Matched builders respond with ideas and indicative pricing so you can compare approach as well as cost.

  3. 03

    Refine and approve

    Agree the final design, drawings and specification with the builder you choose.

  4. 04

    Build and show

    The builder fabricates, installs and hands over the stand before the show opens.

Frequently asked questions

How early should I brief a custom stand?

For most international trade shows, briefing four to six months before the show leaves time for design rounds, organiser approval and fabrication. Large or double-decker stands usually need longer.

Is a custom stand only for large spaces?

No. Custom design works for small inline stands too — the aim is to make the space work for your objectives rather than fitting a standard kit.

Can one builder design and build the stand?

Yes. Most builders listed for this service design and build in-house, so one company is responsible from concept to dismantling.